podcast in manchester from beernomicon about vegan beer
Blog, Podcast

New Podcast: Beernomicon XLVI – Isinglass, Veganism and Beer

iTunes / Soundcloud / Download

VEGANPODJP

In our 46th podcast, we sit down with Steph from MASH to talk about the use of isinglass and veganism in the beer industry.

After a twitter poll we did asking ‘Should all beer bottles & cans specify if they are vegan or not?’ we got a big response so decided to delve a little deeper into the subject. 
Asking why beer isnt labeled if its vegan or non-vegan? Should isinglass still be used and why it is? and more.

Steph talks us through the process of isinglass and why it is used, as well as offering an insight into its pros and cons. She also tells us about the different ethics of veganism and how that can effect the way it is marketed.

We discuss if bar staff should know what is in the beer they are serving and if breweries should label kegs and cask if they are fined or not.

Big thanks to Steph for helping us with this and bringing a lot of knowledge to the discussion.
Her company MASH specialises in craft beer & small-scale producer Marketing & Ops. Services inc. marketing strategy, social management, copywriting, consultancy
www.mash.marketing/
twitter.com/whatisMash
——-
The podcast image is from a Twisted Barrel can taken for us by one of their brewers, Carl @ThaBearded1
www.twistedbarrelale.co.uk/
——-
Available for free download on Soundcloud,

or click the link above to download via Dropbox.
Also find us on Stitcher and other podcast apps.

Please share around and any feedback is welcome.
Rate and review us on iTunes, Stitcher or whatever podcast platform you use.

Leave a Reply

Fill in your details below or click an icon to log in:

WordPress.com Logo

You are commenting using your WordPress.com account. Log Out /  Change )

Google+ photo

You are commenting using your Google+ account. Log Out /  Change )

Twitter picture

You are commenting using your Twitter account. Log Out /  Change )

Facebook photo

You are commenting using your Facebook account. Log Out /  Change )

w

Connecting to %s